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Solid Foundations Website

Everything you need, nothing you don’t

A website that you own
that does its job,
can grow with your business,
that your customers can find
and enjoy using,
and you can edit & update

There’s no point in a website that doesn’t earn it’s keep for you or that no one can find.
I can help laser focus what you need in your website
and set your site up so that your customers can find it and easily use it,
and give you marketing ideas to spread the word.

Some businesses just need their website done for them.
Some business owners know they can edit and extend a website if the initial set up is done.

For a simple web presence sometimes a Facebook Page or similar will do
BUT any social media account needs to be CONSTANTLY fed
….and the little-considered aspect of using a social media account is that it can be
shut down without notice or recourse by the owner (hint, that’s not actually you!) at any time.
Bye bye web presence.

Maybe you’ve been around the web block a few times and are capable of adding pages and content to your website but just need a tech angel to take care of the initial geekery set up and customising. You can handle the rest.

That’s where this package comes in.

All the hard techy parts done. Extend at your leisure, or not. Don’t pay for something you don’t need, or that you are happy to handle yourself.

Your Solid Foundations website can have a gallery, a big moving ‘slider’ of your products, a blog, customer testimonials, promotional videos, social media integration (connection to the website), contact forms and email newsletter sign ups. We work together to figure out what you really need your website to do and how to present that for your customers, and what you don’t need.

Just want pages with text and images?
You can have that, and the full suite of Wordpress functionality is always there for you to extend your site with whenever you want.

Solid Foundations Website
Fully extendable

Your website finished in one month.

Start with the pages you need now. Up to 3, 5, or 10 pages. Don’t pay for what you don’t need.

Leave it at the basics or add on more pages yourself now that the installation, set up, geek wizardry and design style customising has been done. Plenty of room to expand functionality in the future.

Pay in full for a 10% discount

3 pages

$850

up to 5 pages

$1150

up to 10 pages

$1900

What’s included?

WhereFishSing.solutions - responsive website

Done in a Month

Are you ready to go? The faster you can get the items on the ‘Content Checklist’ to me, the sooner your business site can start working for you. Your website live in one month from receipt of the final item from your Content Checklist and Getting Started Homework.

Up to 3, 5 or 10 pages set up

Add more later. Your choice of pages, I suggest you cover:
About / introduction front page
Product / service details page
Contact page

Customised design

Your site will look uniquely yours. Your website is built using a template, but not any template. It’s the equivalent of an accomplished shapeshifter. You direct the look and styling, most things are possible.

Flexible Functionality

Choose what you need now. Images and text, a gallery, a big moving ‘slider’ of your products, a blog, customer testimonials, promotional videos, contact forms, buy now buttons (not a shopping cart), location map. We work together to figure out what you really need and what you don’t.

Newsletter & Social

Links to any already existing social media profiles including adding the post feed to your site and integration (connection) with an already existing newsletter list, including adding the newsletter sign up form to your website. Need social media or a newsletter set up? There’s a package for each of those.

Custom email address

Your own email address set up ([email protected]) if you choose, or keep the one you’re already using if you prefer.

Images help

Your images edited as necessary (size, crop, simple brightness/contrast adjustment) and help on finding beautiful (and often free) stock images.

Fully Extendable

Add further pages and functionality yourself after your training. Your site is fully extendable and flexible with all the plugins and powerful features that Wordpress offers. Booking forms, shopping cart, memberships …. If you can think of it, there’s probably a Wordpress plugin to run it.

Full Admin Control

It’s your site, you pay for it, you own it, you have full control.
On completion, full administrator access is handed over to you and anyone else you appoint, as well as a document summarising all your important online details in one place for easy future reference.

One on one personal help & video training

Throughout your website build we’ll talk one on one so you can describe what you’re after and have a real person (me!) solve your design and tech issues. Video training is yours to refer to whenever you need it.

Practice Page

Every website comes with a practice page that’s hidden from public view so you can feel free to try out your new editing skills without messing up your live website.

Website and marketing Educational Course

Get the most out of using a computer and being online. You will receive an information series designed to get your knowledge up to speed so you are able to move beyond fighting technology. Covering: website jargon busting, saving time using your computer, online marketing explained, ideas and tips for promoting your new website, finding answers when you’re stuck, all about using images online and where to get free image editing software.

WhereFishSing.solutions - website & marketing educational course - jargon busting

Let’s Get Started!

Pay in full for a 10% discount

3 pages

$850

up to 5 pages

$1150

up to 10 pages

$1900

Terms – all content must be provided within 6 months of payment. Failure to do this results in full website administrator handover to you and forfeits my further work on your website. Finished within one month starts from receipt of final content from your Content Checklist.

What’s the process?

Step by Step

After payment you’ll receive a series of paced emails from me with helpful jargon busting, suggestions of best website practice, design direction, help with images and ‘Getting Started Homework’, including a Content Checklist. This is all broken down into manageable chunks. All you need to do is follow the steps or answer the questions in each email and get this back to me. I do everything else.

I will call to say hi, clarify any initial points and talk through what you want. I will call to discuss design feedback once a first draft is ready. The edits discussed are put in writing and done. At this point you will receive access to the online training videos to practice editing on the practice page.

You may want a last tweak or two. We will discuss this over the phone and this is your chance to ask any editing questions from the training videos. When I have your final approval your site is made live and full admin access is handed over along with all the useful files and info you will need to maintain your site.

I’m available to answer your questions via email throughout your website build and will definitely call to talk through any areas that you need help with.

Ongoing Costs

Domain name – You will need to provide your own domain name (ie www.wherefishsing.com) which costs around $15 a year.

Website hosting – And your own hosting (the place where the website actually ‘lives’) which is around $10 a month.

Yes, you can get recommendations and help with these! It’s all included in your ‘Getting Started Homework’.

Tell me more?

Solid Foundations Website

All websites are ‘responsive’ / mobile friendly

That is, they automatically adjust their size and configuration to be optimised for any device. This is important as most websites now are viewed from laptops, tablets, iPads and smartphones. Anything but a desktop computer!

Websites are built using WordPress

A highly flexible system that easily allow for the ‘look’ of a website to be changed and for the functionality to be extended in the future. Wordpress is a popular, super flexible and robust system that is used as the ‘back end’ of around 20% of the world’s websites.

Get Found In Google – Built in basic SEO

SEO, or Search Engine Optimisation is configuring your website to maximise the chances it will show up near the top of search engine (ie Google) search results. To do this really well is a specialised art in itself and requires ongoing maintenance. Even basic SEO is something many websites don’t have, but your site will. This will put your website above many other sites in search results. You also receive your personalised SEO research document and help listing your business on Google My Business maps.

Spam Protection

All websites are configured to minimise your email address being grabbed and bombarded by spammers.

Backups

All websites include an automatic backups system so if something goes wrong there is another copy of your website for your peace of mind.

Speed

Websites have extra plugins and modifications to ensure your site is as smooth and fast as possible for your visitors.

Security

All websites include security set up to help keep your website safe from hackers.

Statistics

Every website comes with Google Analytics installed (or an alternative if you don’t want a Google account) so you can see where your website visitors are coming from, what they are looking at and what they’re not interested in.

WhereFishSing.solutions - website training

Training is included – maintain your website yourself

Online video training is included on how to access and use the ‘back end’ of your website and where to confidently look for answers if you get stuck.

Access to this is provided before your website is finished so you have a chance to practice and receive one on one help where you need it.

I firmly believe people need to learn to be familiar with this new digital world. More and more it will become as essential as reading and writing. Being illiterate is not acceptable. Everyone can learn basic skills like adding images and updating text. You shouldn’t have to call your web designer and pay every time you want to do a small edit. In my experience, a good dose of confidence and some initial guidance in knowing where to find answers are as essential as being told which buttons to press.

The training will show you how to make edits and small updates to your site. If you are curious and patient, you may also be able to learn to fully maintain and even reinvent your site with the plentiful free help out there online.

WhereFishSing.solutions - small business marketing

Content – a Checklist for what you will need

Together we will discuss what you need for your website, figure out what is right for you,

We will work out the page navigation, what to put where on your site, and the ‘look’ together.

You will need to provide all the content for your site ie all the images and all the words. The text is copied and pasted into your site as given. Basic image editing is included, provided we are not talking dozens upon dozens of images requiring high level Photoshopping!

There is likely to be a lot to write and to gather together, but you will be provided with a checklist of what’s needed so your site can be completed. Obviously the faster you can get these items to me, the quicker your site will be up and running.

NB – website completion within one month starts from when I receive the final piece of content (images, text, information) from your ‘Getting Started Homework’.

Let’s Get Started!

Pay in full for a 10% discount

3 pages

$850

up to 5 pages

$1150

up to 10 pages

$1900

Terms – all content must be provided within 6 months of payment. Failure to do this results in full website administrator handover to you and forfeits my further work on your website. Finished within one month starts from receipt of final content from your Content Checklist.

Clients

Fiona set up a website that works perfectly for my small business. Clear, elegant and easy for my client group to find and use. Changes to my website design and search engine optimisation have doubled my bookings in the first month!
Fiona was great to work with. Her creativity and ability give honest feedback made the whole website building process enjoyable and straightforward. With Fiona’s support and training now I feel skilled enough to maintain my website myself, and I know that I have her as support if I need it in the future. Thanks Fiona!

Suzanne Douglas
www.senseofbalance.com.au

For website visitors with extreme dizziness & nausea

Order Today

In just 4 simple steps you’ll have your very own website; a solid foundation that’s fully extendable and Facebook can’t take it away on a whim.

1

Order Your Website

Simple secure online checkout via Stripe. After checkout you’ll receive an email from me with next steps.

2

Gather your details

Follow the step by step instructions in the ‘Getting Started Homework’ email series and get your images, business contact details and what the world needs to know about your wonderful offerings to me.

3

I Do The Work

All that pesky geeky web stuff gets taken care of like magic. I’ll roll up my sleeves and according to your design direction, deliver your live website within 30 days.

4

Launch + Enjoy!

Share your business with the world! You’ll also get video training on how to maintain your website. You can add extra pages and functionality if you want to expand your site, and edit text and images as necessary.

Let’s Get Started!

Pay in full for a 10% discount

3 pages

$850

up to 5 pages

$1150

up to 10 pages

$1900

Terms – all content must be provided within 6 months of payment. Failure to do this results in full website administrator handover to you and forfeits my further work on your website. Finished within one month starts from receipt of final content from your Content Checklist.